The ultimate guide to starting a blog
Blog traffic is important if you want to earn money online. Therefore, before you start monetizing your blog, you must generate traffic to your blog.
There are three main ways to drive traffic to a blog:
- Social media marketing
- Search Engine Optimization (Google, Bing, Yahoo)
- Paid Traffic
You don’t have to choose one way, you can use all three ways to drive traffic to your blog in different stages. Over the years I tried so many techniques to increase my blog traffic and expose it to new audiences, Twitter, Instagram, Facebook, SEO, working with influencers, etc. and today I know exactly what works and what is a total waste of time.
My Strategies For Driving High Monthly Trafic and Establishing Audience Loyalty
First, I recommend starting with Pinterest marketing, especially if you are a new blogger. By using Pinterest, I managed to increase my blog traffic from 0 to almost 200,000 page views a month. Once you manage to drive high and steady traffic on a monthly basis, you can monetize your blog and start earning money. Pinterest is perfect for bloggers who want to drive free traffic fast.
Here is a super detailed guide where I share my Pinterest strategy for driving more than 100K visitors each month.
The next step is to optimize your site for Google and other search engines. Actually, SEO is another great way to get free blog traffic. The only thing you should know about organic traffic from Google is that it takes time to establish it.
Then, you need to establish audience loyalty and make people coming back to your blog to consume more of your content. You need to make readers feel like you’re reading their minds, tell your personal story, and brand your blog. Visual social media, such as Youtube, Instagram, etc. will help you achieve it.
Once you manage to gain your blog reader’s trust and build a loyal readership, it will be much easier to earn money from selling related products or other monetization techniques.
When should you pay to get traffic?
Paid traffic is actually digital advertising. Paid traffic is good for advanced bloggers who know what they are doing and have products or services they want to sell. Buying traffic is done mainly through programmatic platforms, like Google Adwords, Outbrain, Facebook Ads, Pinterest Ads, Youtube, etc.
Now Let’s go quickly through all the social media options:
Pinterest is a giant visual search engine that has more than 100 million active users around the world.
The biggest benefit of using Pinterest to promote your blog is the massive free traffic that you can generate from it in a short time by using a wise Pinterest pinning strategy.
You should know that there are many experienced bloggers that successfully manage to drive more than 70% of their blog traffic from Pinterest every month – which is amazing!
Before I have found out about Pinterest’s great ability to drive traffic, my main traffic sources were Google (SEO) and Facebook. But after I started using Pinterest and promoting my new blog, it took me to a whole new level!
In less than 5 months I managed to reach more than 64k monthly page views with my new blog!
By the end of the year, I reached almost 200,000 page views! I-n-s-a-n-e!
After two months of exploring Pinterest, I built a Pinning strategy that works. Check out my “Pinterest Guide to learn how to increase blog traffic with Pinterest.
If compared to SEO, driving traffic through Pinterest is much easier and faster.
So who needs SEO?! you ask…
Well, it takes time to optimize websites for search engines and get traffic from Google/Yahoo, etc. But, the thing is that you just can’t put all your eggs in one basket, and depend only on one traffic source.
To sum up, Pinterest is the best social platform to start with! Then add more traffic sources to establish your blog performance.
Click here to read about HOW I GOT 10,000 PAGEVIEWS IN 24 HOURS FROM VIRAL PINS WITH MY NEW BLOG!
Facebook is one of the most popular social platforms in the world, where you can start a free business page. It offers paid promotion options through which you can reach new relevant audiences.
Besides paid promotions, sharing your blog posts in relevant Facebook groups is very common, useful, and a free way to promote your blog on Facebook. Look for Facebook tutorials on Youtube to help you learn more about Facebook marketing.
Tip – Place Facebook Pixel in your blog to allow Facebook track your readers. This way you will have the option to create remarketing campaigns in the future, which means promoting ads to people that visit your website.
Instagram is a social network based on sharing photos and short videos. If compared to Facebook, it is much easier to use Instagram and there are many fashion, beauty, and fitness bloggers who use Instagram as their main blog platform.
Usually, the target audience you can reach on Instagram is much younger than the Facebook audience, and you will find many celebrities running an Instagram feed with millions of followers.
If your blog niche is related to fashion, design, beauty or you have a lot of great visual content to share, You should create an Instagram profile.
It will help you stay in touch with your followers and share your content in a creative way.
Check out Urban Mamaz Instagram stickers collection to create the very best Instagram branding and boost your Instagram growth.
YouTube is an American video-sharing website. Thanks to YouTube, many of the greatest bloggers, celebrities, and singers have become famous or it helped them boosting their careers by reaching a wide audience.
If you want to share specific knowledge that you can pass through tutorial videos, YouTube is a powerful tool that can help you expose your content.
Before starting a Youtube channel, it is very important to learn YouTube marketing and the creation of a high-quality video.
In conclusion, there are more social media I haven’t mentioned here (like Twitter, Snappchat, Tiktok, etc.) on which you can share your content and promote your blog. To keep it simple, you better start with one platform each time. This way it will be easier for you to keep it active. I truly recommend starting with Pinterest since it can drive tons of free traffic to your site in a short time. Now let’s move on to the next step to create a content strategy for your blog.
HOW TO START A BLOG GUIDE – NAVIGATION
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